On TikTok, the trend of sporting a specific nail polish color, particularly blue, can be imbued with symbolic meaning. The association is often playful, suggesting the wearer is perceived as desirable or that a romantic interest has a particular fondness for the hue. For example, a user might post a video displaying their newly painted blue nails, captioning it with a wink and an explanation that its for reasons, implying a connection to a crush or partner.
The appeal of assigning meaning to beauty choices lies in its ability to foster community and create shared experiences. It provides a lighthearted way to express oneself and connect with others who understand the nuances of the trend. The adoption and spread of this trend demonstrates the power of social media in shaping and disseminating cultural symbols.